TAIWANESE CULTURAL ORGANIZATION DESIGN CHAIR
Design
As design chair for Wellesley College’s Taiwanese Cultural Organization (TCO), my job is to create publicity materials for all TCO events. Once I have the event information from the heads of each event, I gather reference materials and ideas, before drawing out the design in Adobe Fresco and then arranging all the drawn elements with text into a complete poster.
When I first started my role, I wanted to develop a cohesive style to use for the entire year, so people could instantly recognize that the poster was for a TCO event. Each poster is drawn in a cartoon style, and all of them feature bears in some way. This bear, called the Formosan black bear or the Taiwanese black bear, is sometimes treated as an unofficial mascot of Taiwan, and it felt fitting for such an animal to help represent the organization.